OutageKE Direct Ads
Your customers are already looking for a solution.
Be there when they need one.
When power, water or internet goes down, people don't just want to know what happened. They start looking for ways to keep their homes and businesses running.
OutageKE puts relevant businesses in front of those visitors while that problem is happening.
Solar • Backup power • Inverters • Generators • Internet • Water solutions
Platform Traction
OutageKE by the numbers
Real advertising and traffic data from the last 28 days.
Google AdSense has been running on OutageKE during this period. These figures represent actual advertising activity on the platform, not projections.
The Reality
The problem isn't finding customers.
It's reaching them at the right moment.
Grounded in everyday Kenyan life, when disruptions interrupt regular routines.
Someone's electricity goes out.
Their business needs power.
Their home needs backup.
Their internet stops working.
Their water supply is affected.
So they start looking for information — and eventually, for a solution.
User Journey
OutageKE is where that moment happens.
How users move from an unexpected outage to finding a trusted solution.
OutageKE is built around utility problems people are already experiencing. That gives relevant businesses an opportunity to appear in a context where their service actually makes sense.
Native Placement
Put your business in context.
Instead of interrupting visitors with an unrelated banner, your business appears alongside information about the problem they are already dealing with.
Advertiser Fit
Built for businesses that solve outage problems.
Tailored for companies providing essential resilience products and services.
Solar & Backup Power
Solar installers, lithium & gel batteries, hybrid inverters, and full residential or commercial backup systems.
Generators
Businesses supplying diesel and petrol generators, automatic transfer switches (ATS), and generator maintenance.
Internet
Fixed wireless, 4G/5G LTE routers, fibre alternatives, and satellite connectivity providers keeping teams online.
Water Solutions
Water storage tanks, booster pumps, borehole drilling, emergency water supply, and plumbing backup services.
Value Proposition
Why advertise where the problem is happening?
Advertising that relies on real intent rather than speculative tracking.
Intent
Relevant Context
Your business appears alongside a problem your service can actually solve, when attention is fully focused on resolving the disruption.
Audience
Real Traffic
OutageKE is already attracting visitors across Kenya who actively come to check utility disruptions across all 47 counties.
Validation
Measurable Ad Activity
Google AdSense has generated real impressions and clicks on the platform, giving OutageKE an established advertising baseline.
Campaign Pricing
Start with a 7-day campaign
We're currently onboarding early advertisers manually. Placement and campaign duration can be discussed based on your business and target audience.
Included Features
What is included in your campaign
Clear, functional capabilities supported directly by the OutageKE ad delivery system.
FAQ
Frequently Asked Questions
Straight answers to common questions about advertising on OutageKE.
Who can advertise?
Any registered business or verified service provider in Kenya offering products or services related to power, water, connectivity, or backup utilities. All ads undergo manual review before going live.
What types of businesses are a good fit?
Businesses that provide immediate or long-term solutions to utility disruptions: solar energy installers, battery and inverter suppliers, generator dealers, alternative internet providers (fixed wireless, fibre, satellite), water tank suppliers, borehole and pump specialists, and emergency electrical or plumbing services.
How does ad approval work?
You submit your ad creative through the Advertiser Portal. Our team reviews the headline, description, link, and creative to ensure it is relevant, honest, and functional. Approved ads go live on your scheduled campaign date. Review typically takes under 24 hours.
What does an OutageKE ad look like?
OutageKE ads are native and non-intrusive. They appear prominently at the top of outage notice and tracking pages, featuring your business name, an optional logo or badge, a clear headline, a brief description of what you offer, and a direct action button (such as Get Quote, Call, WhatsApp, or Visit Website).
How is campaign performance measured?
Advertisers can receive campaign-level performance information such as impressions and clicks, depending on the reporting setup. We track actual ad views and direct clicks to your website or contact number through your portal dashboard. We do not make exaggerated claims about guaranteed conversions—we deliver verified visibility in front of an active audience.
How much does advertising cost?
Campaigns start from KSh 5,000 per week. Because we are onboarding early advertisers manually, placement duration and options can be tailored to your target audience and service area. Sign in to the portal or contact us to discuss.
When the problem happens,
be one of the businesses people discover.
Reach OutageKE visitors when power, water or connectivity problems are already on their minds.
Advertise on OutageKE